Giveaways are one of the best and quickest ways to Build Your List. But, as with everything else, there is a right and wrong way to participate.
They have been around for some time, but to begin with the only people who were asked to contribute were those who had large subscriber bases, which meant that the person who was just starting out was not able to participate. But this is now changing in that everyone is invited to participate with their gift being placed higher up the more people who subscribe to the promotion through their affiliate link.
Many of the new ones invite contributors to recruit JV Partners, which means that they benefit from the efforts of those who have signed on under them. This means that their gift is further up where more people can see it and therefore more people can choose it and thus build their list faster.
One of the first ones I joined was Brett Ingram’s Viral Marketing Giveaway. He noted that initially people got a lot of subscribers but as time went on it slowed down to a trickle. He thought that the answer was to do a series of promotions. He invited people who were already on his mailing list to upgrade and promised to let them know when the next one was being started so that they could advertise it before anyone else was told and get a lot of subscribers so that their contribution was on the first 2 pages. He has restricted the number of people he is allowed in.
One of the most prolific organisers of these is Henry Gold. If you sign up for this blog you will be informed the next time he is running one. He also runs Training Programmes. These are usually run in conjunction with Socrates Socratus, whose speciality is selling ebooks on EBay.
Some of them only run for a few days, whereas others continue to run. Some will only allow people to contribute what they have done themselves, whereas others allow you to contribute anything as long as you have permission to give it away. In other words you can buy material you have Resell Rights to. We will look at the different Resell Rights in another post.
Giveaways are all slightly different. These will be noted as we look at them, starting with Brett Ingram.
